Networking Conference "Why and How to Do Business in Africa": Experience and Prospects

On March 22, a unique networking conference, "Why and How to Do Business in Africa," was held by the ANO "House of Africa" ​​and the "Africa Calling" Business Club. The event brought together entrepreneurs and top managers from across Eurasia and Africa interested in developing business ties and exploring the promising African market.

Odunlami Serge Phocas, President of the ANO "House of Africa" ​​and Chairman of the "Africa Calling" Business Club, shared his extensive experience in doing business in Africa, detailing the selection of the optimal country for project launches, the specifics of bank transfers, attracting African labor to Russia, and the opportunities of medical tourism.

Particular attention was paid to investing in the African region, the specifics of the local market, and important aspects of export activities. The experts emphasized the need for thorough preparation before entering the market to avoid mistakes that could lead to financial loss and the destruction of partnerships.

Event participants had a unique opportunity to exchange contacts and establish useful connections that could further their business development. The evening culminated in a tasting of authentic African dishes prepared by a chef from Côte d'Ivoire.

The organizers expressed their gratitude to all conference participants, noting the importance of an open platform for sharing successful experiences and learning about the specifics of doing business in Africa. Despite the limited number of seats, interest in the event was high, and many were unable to attend in person.

Future meetings promise to be even more engaging and meaningful thanks to the active work of the organizing team. Stay tuned for announcements of future events and join the professional community ready to unlock the potential of the African continent for your business!